The well-known online wagering platform, 888bet, has broadened its presence into the African market with its new undertaking, 888Africa. They have effectively debuted in Kenya, Tanzania, Mozambique, and Zambia, obtaining operational permits in each nation. This represents a significant step for 888, demonstrating their dedication to expanding within the rapidly developing African sector.
Founded in March 2022, 888Africa is led by seasoned industry professional Christopher Coyne, who brings extensive expertise from his prior positions at Goat Interactive and The Stars Group. Coyne conveyed his enthusiasm, noting that launching in four regulated territories within six months is a testament to the team’s diligence and establishes a solid base for their ambitious growth strategies across the continent. He is certain that 888’s brand awareness and standing will be crucial in solidifying their position as a dominant player in Africa.
Itai Pazner, Chief Executive Officer of 888, shared this sentiment, commending the 888Africa team and highlighting the vast potential of the African market. He expressed excitement for 888Africa’s prospects, anticipating the rollout of captivating new offerings and the continued expansion of the 888 brand within the region.
As September drew to a close, Betsoft Gaming marked its arrival in the Romanian gaming scene. Through a collaboration with 888casino, they have introduced their acclaimed slot titles to enthusiastic players in Romania.